Intro to Digital Studio
January 15, 2018
New Media Inclusivity and Exclusivity
The term “new media” describes art which cannot be constrained by traditional methods, such as painting or pencil. Moreover, new media has evolved, just as technology evolves, and it relies heavily on the internet as a platform to spread information, much like magazines or newspapers did prior to the invention of the internet. New media is both inclusive and exclusive of the traditional art forms in a few different ways. While new media still requires the imagination and creativity of traditional media, it tends to ignore the standards of using media and methods that are often regarded as more refined.
Becoming a professional in new media, like traditional media, requires extensive training and education, such as a Master’s degree in the subject. However, unlike traditional media, new media thrives on being mobile in a sense, and much of it exists on the internet. This is a way for new media to travel quickly and effectively. However, it also shows the exclusivity of new media concerning the traditional media; there are no physical elements. There is, largely, a digital element to new media, one that brings new concerns and complications, such as how to preserve it. When new media is so rapidly changing, it is an ever-evolving challenge to save works of art, a task that is much simpler and more straightforward when it comes to traditional media. Moreover, new media excludes the physicality of traditional media. There are no canvasses or drawing boards, and new media just cannot encapsulate the same corporeal quality that traditional media can. New media excludes the physicality, trading it for mobility and accessibility.
New media, however, is entirely inclusive traditional media in the idea of worldwide movements. Traditional media has long been involved in historical movements, and it often portrays such events, like art showing the French Revolution and the storming of the Bastille, or art advocating for women’s rights. However, new media also correlates strongly to modern movements, and it is more easily distributed and more widely received. New media also can more easily access foreign cultures and customs and ideas than traditional media, again due to its expansive reach and easy access. Artists can easily discover new cultures and ideas, and then incorporate them into their work, something that decidedly excludes traditional media and its slightly narrower reach.
Though new media has been scrutinised for being less pristine than traditional media, it has distinct advantages. Ever-evolving technology allows for constant artistic innovation, more so than with traditional media, and although new media excludes the physical nature of traditional media, it heavily incorporates the traditional media’s element of worldliness.